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Your digital business card.

Your online entry as a company within the online catalogue is your digital business card. Update your exhibitor profile before the trade show to be easily found and to present your innovations.

The Virtual Market® place serves as a research platform for all visitors – long before ITB Berlin starts, it is the place for your online presence. During the trade show, the ITB App and the website’s interactive map of the exhibition grounds is linked with your Virtual Market Place® profile, making it easier for visitors to find you.

Also add individual contact persons of your staff within your profile for free to get more suitable enquiries.

Your contact for changes,upgrades & advertising

ITB Berlin Virtual Market Place
Editorial Team (Mo.-Fr., CET 09:00-18:00 h)

Tel: +49 (0)30 3038 2180


The services are automatically included in your stand registration to optimize the trade show presence of every main and co-exhibitor:

Video Tutorials

  • How to login as an exhibitor
  • How to change the exhibitor entry and to book online advertising.

Co-exhibitor data

Co-exhibitors may receive their own log in details for the VMP directly and update their entry independently. The main exhibitor just has to contact the editorial team of ITB Berlin Virtual Market Place to confirm.

Change your exhibitor entry

In the online catalogue Virtual Market Place® and the ITB App

Why should I specify personal contact persons in my profile?

Specify a personal contact person in the Virtual Market Place® Specify a personal contact person in your exhibitor profile – this makes it possible for potential customers to directly establish contact with the appropriate department and meetings will be more effective.

Your contact persons can create a networking profile in the Virtual Market Place® and then publish it in the ITB Networker Directory. The networking profile can then be linked to your exhibitor entry in the Virtual Market Place®. View here how you can connect the exhibitor entry with the networkîng profile.

The new appointment planer of the Virtual Market Place® assists networkers to arrange appointments with both exhibitors and trade visitors.

How to connect contact persons with an exhibiting company on ITB Virtual Market Place (PDF, 128.3 kB)

Why should I fill out the profile in detail?

By putting more detailed information into your exhibitor profile, you will improve the suitability of the matchmaking suggestions of trade visitor networkers.