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Trade Visitors: 7 - 11 March 2012, 10 a.m.- 6 p.m.
General Public: 10 - 11 March 2012, 10 a.m.- 6 p.m.
There have been 111.000 professionals among the 170.000 visitors of ITB Berlin 2011. Contacts made at ITB Berlin 2011 resulted in 6 billion Euro in new business deals. These numbers support the fairs strategic and economic impact for trade visitors from the tourism industry. They decide what the market is ready for. They know what their customers want and communicate it to exhibitors. Here meets the whole industry: Hotels, tourist boards, tour operators, travel businesses, carriers, organisations, associations, system providers and everyone else. It's true: Trade visitors benefit from ITB Berlin.
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