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Press Release

October 20, 2016

eTravel World at ITB Berlin: Call for papers enters the final phase

The deadline for submissions is 31 October 2016 – best practices and case studies on digital marketing, chatbots and influencer marketing

The stage is set for the eTravel World. Applicants have time until 31 October 2016 to secure a place on the podiums at the eTravel World. They are invited to submit their entries, case studies and examples of best practices on the following subjects: the digital transformation, chatbots, as well as influencer marketing and predictive analysis. Applicants can also address trends such as virtual reality, wearables and gamification in their papers and discuss them with the audience. Particular emphasis will be placed on topicality and relevance to the industry.

The eTravel World is part of the ITB Berlin Convention and has established itself as an important platform for innovative ideas on mobile solutions, travel technology, social media and digital marketing. Technology experts, new media specialists and bloggers will be able to meet senior executives and decision-makers from around 120 countries on the stages in Halls 6.1 and 7.1c. Audiences can broaden their knowledge at lectures providing examples of best practices, and at the sessions experts will focus on special topics such as management experience of the digital transformation and forward-looking marketing strategies.

Full details of the call for papers for the eTravel World and on how to apply for a place as a speaker can be found under http://www.itb-berlin.com/etravel.

Applicants are invited to submit their topics by emailing them to etravel@itb-berlin.de no later than 31 October 2016.

About ITB Berlin and the ITB Berlin Convention

ITB Berlin 2017 will take place from Wednesday to Sunday, 8 to 12 March. From Wednesday to Friday ITB Berlin is open to trade visitors only. Parallel with the show the ITB Berlin Convention, the largest event of its kind, will be held from Wednesday, 8 to Saturday, 11 March 2017. More details are available at www.itb-convention.com. ITB Berlin is the global travel industry’s leading trade show. In 2016 over 10,000 companies and organisations from 187 countries exhibited their products and services to 180,000 visitors, who included 120,000 trade visitors.

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