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Service with a multiplier effect

Public Relations Services

Both before and during ITB Berlin, public relations work effectively informs the daily, trade and business media in a target-group specific way – publicize your participation in the World’s Leading Travel Trade Show and other related news.

We are happy to support you with the planning and implementation of your public relations with the offers listed below (some are subject to additional costs).

You need more information? We have compiled some helpful advice for you: Read the summary on how to plan and do successful Public Relations (PDF, 45.8 kB) at ITB Berlin.

Do you have an occasion or a subject which would best be communicated via a press conference? We would be happy to help you with the organization and provide a room, including technical equipment. Please make sure to plan early enough and contact us before setting the date:

Gianna Nemitz
+49 (0)30 3038-2123

Have press kits available for media representatives who visit your stand or your press event. The kits should include general information about your company and products/services as well as economic data.

You can rent a press pigeon-hole - for German and/or English press information - in our media center in Hall 5.3. The pigeonhole can be booked online from December 2015 on.

Organisational information (PDF, 27.2 kB)

The Press Guide makes it easier for journalists and bloggers to get in direct contact with exhibitors. It is available to media representatives in Hall 6.3 – the latest online version will be available as a download at the beginning of March.

The online registration for the press guide starts in January 2016.

Press Guide of ITB Berlin 2015 (PDF, 2.5 MB)

As an ITB Berlin Media Partner for the preparation of press information, news aktuell, a member of the German News Agency dpa, supports you with domestic and international media communication.

The distribution services enable your press information to reach daily media via satellite, trade journalists and industry insiders via email and RSS. Your press release will be published also in search engines, web portals, professional databases and social networks.

You can also book trade media distribution which focuses exclusively on travel/tourism and the hotel and restaurant industry. ITB Berlin exhibitors receive a discount on digital press service.

For details please contact news aktuell directly:
+49 (0)40 4113-32780 or

As an International Media Partner of ITB Berlin, Business Wire offers distribution of your press releases to enhance the success of your trade show communication.

Create effective, flexible Online Press Kits and receive individual tips for online marketing, including sharing links for social media.

Distribute your Press Releases and multimedia elements via Business Wire and reach trade journalists, industry representatives, online media, consumers, bloggers and other interested parties. Along with each press report you will automatically receive the NewsTrakReport.

For details please contact Business Wire directly:
+49 (0)69 915066-0 or